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Amazon Prime Day 2021 finally has a date

The big shopping event was pushed back last year because of COVID-19.

BRAZIL - 2021/02/12: In this photo illustration the Amazon Prime Day logo seen displayed on a smartphone screen. (Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images)

BRAZIL - 2021/02/12: In this photo illustration the Amazon Prime Day logo seen displayed on a smartphone screen. (Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images)

SOPA Images/SOPA Images/LightRocket via Gett

While not a holiday by any means, Amazon Prime Day still shows up on plenty of calendars thanks to the sheer amount of stuff Amazon sells. Normally in July, Prime Day got bumped to Oct. 13 and 14 in 2020 because of the COVID-19 pandemic.

According to a Bloomberg report Wednesday, shoppers won't have to wait until October this year — they won't even have to wait until July. Internal emails at Amazon told employees Prime Day will take place on June 21 and 22. Amazon did not respond to comment on the report, so the dates have not been officially confirmed.

Echo Dot (3rd Gen)
Amazon
amazon.com
$34.99

Leading up to Prime Day 2020, Amazon told warehouse workers "no new vacation requests would be accepted" between Oct. 13 and Oct. 20, according to a Verge report in advance of the official announcement.

In 2019, Prime Day turned into a 48-hour event, up from 36 hours in previous years. Previous Prime Days occurred in July, a traditionally slow month for retailers. But with the early portion of the COVID-19 pandemic impacting supply chains, Amazon delayed its annual sale before settling on October.

Fire TV Stick 4K streaming device with Alexa Voice Remote
Amazon
amazon.com
$34.99

Based on recent history, expect Prime Day to heavily feature Amazon's own devices. In 2020, Amazon heavily discounted and promoted its Echo Dot and Fire TV Stick devices, among others.

More on Prime Day

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All of the Amazon devices on sale for Prime Day

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Follow the the Commerce team for all the updates on Amazon Prime Day(s), happening June 21 and 22.