New signs to point the way in Reed City
REED CITY — Getting from Point A to Point B in any city may not always be the easiest task — especially when you’re not quite sure where you are going.
Planners in Reed City hope to make the process of finding your way around town a little easier and more comfortable.
After very careful planning and considerable discussion, they are now preparing to place new signage throughout the community that will help folks find where they are going and get there with less complication.
The project has been in the works for a number of months.
“We decided it was important to have good signage — especially for people coming into our community — to direct visitors to business districts and other areas such as our parks,” reported RC city manager Ron Marek.
“We also will have new signs directing people to municipal services such as the police and fire departments, and city hall,” he added.
At this point, the city will not be replacing street name signs — not yet.
The focus of the effort is new signage that will give visitors a general idea how to reach businesses and services.
“We want folks to be able to find what they need in our community without getting frustrated about how and where,” said Marek.
In developing the new signage, landscape architect Marlies Manning incorporated the logo already in use by the city and Chamber of Commerce - the city’s ‘signature’ for a number of years.
“We think both the program of signage and the design promotes our city as a friendly place to visit,” said Marek. “It also continues our promotion of Reed City as a crossroads community.
“The theme is carried on throughout the city — from the large ‘gateway’ signs at the entrances to town, to the directional signs at strategic locations within the community.”
The program has been approved by Council, and work will be getting under way soon.
The dramatic new signage will cost the city some $85,000 — at least initially. This includes design, construction, manufacturing, and placement.
“We are trying to be very conservative as we get this new program going,” noted Marek.
The Reed City downtown Development Authority is having a major role in the funding of this project, and the local Chamber of Commerce is getting busy with fund raising projects to help cover costs as well.
“We are also looking at grants to cover some if not most of the cost,” said Marek.
The planning team is preparing the project to go our for bids. This should take place some time in October.
When bids are approved and a team is chosen to actually do the work, it is possible work could begin yet this year.
If there are any delays, parts of the construction work may take place with other aspects of the work being carried out in spring of 2012 and the actual placement of the signs being carried out at that time.
“If we can get the cement work done and the posts in place, we could still see the signs up this year,” Marek pointed out.
“This actually all depends on what kind of funding grants we might receive.”
A local planning team worked with Manning on the sign design, color schemes, and placement locations.
There will be two basic designs - one with white lettering, the other with gold.
“We will use gold lettering on the entrance signs,” said project coordinator Manning. “One will be located within Rambadt Park to be visible from east bound U.S.-10; one will be one on Chestnut Street just north of Three Mile; and one will be situated on Business. 10 just south of U.S.-10.
“The City Hall sign and Police/Fire sign will have white letters.
“Three large directional signs will be located on Chestnut. The small directional signs will direct people to specific locations within the city There will be seven of them; and one trail sign on the White Pine trail.
Marek is pleased with the way the project has come together.
“We moved this program along quickly and with a real sense of cooperation in getting an important project completed for the good of our community,” he said.
“This idea has been batted around for quite some time. I’m glad to see we are reaching a point at which we can better introduce our community to visitors and make moving around or finding businesses and services that much more comfortable.”