Evart businesses to celebrate Shop Small Saturday

EVART — When you spend your money locally, the entire community benefits.

That’s just one of the reasons businesses and the Evart Downtown Development Authority is prepping for Shop Small Saturday, on Nov. 26.

Shop Small is a national campaign that is five years in the running, said Downtown Development Authority President Al Weinberg. With major sponsorship from American Express, the idea of is to encourage people to shop after they go to Black Friday sales at the big stores, by shopping in their hometown businesses on Saturday.

“It’s a day to celebrate and support small businesses in Evart,” he said. “Shoppers can enjoy amazing specials, huge discounts and a chance to win $500 in gift certificates from the participating businesses.”

The program has brought the Evart merchants together to deliver in-store specials, discounts or sales on their products, Weinberg said. They also are doing a passport that day.

“To complete the passport, they need to go to 12 of the 21 participating stores to complete their passport to get entered in a drawing for $500 in gift certificates for Evart stores,” he said. “They don’t necessarily have to buy anything, but to get them to see what’s inside the store is the point.”

Weinberg said some stores will be open early and some later to accommodate shoppers on Saturday. Some of the stores also will have their own independent events going on throughout the day.

“The idea of shopping small and shopping local is you are able to take some of your money and it stays here in town,” he said. “If you go to a local store and purchase something from them, they are able to hire people, creating jobs. They live in town, maybe buy a house or rent an apartment, but they are spending money at the grocery store. It keeps others employed. Keeping money local helps out Evart.”

Weinberg said there are local stores with merchandise shoppers cannot get any other place and customer service is taken seriously.

“We tend to believe in a smile and care for our customers,” he said. “It’s not a business gimmick, it’s a way of life. It’s great to have everyone working together for this.”

For a full list of participating stores and the deals they are offering for Shop Small, visit Evart.org and find the link for the DDA.

Additional information is available on the Evart DDA or individual stores’ Facebook pages.